Creative Direction

Creative Direction

Interactive content development requires and understanding of the strengths and limitations of a vast network and collaboration with the technical experts in each field. Creating the most high fidelity render is useless if viewing the image is going to slow load times to a crawl and conversely, failing the push the visual and technical development will lead to standardized and out-of-the-box solutions that fail to challenge convention. I enjoy the opportunity to lead these type of projects in which many different skillsets merge.

Content Development

Content Development

Crafting unique interactive experiences requires asset development with a focus on UX/UI principles: Ensure ease of use, intuitive navigation, and a pleasing visual interface that encourages interaction.


  • For Kodak, that meant outlining and animation each clickable interaction to simulate a webGL experience without the quality trade-off of real time rending.


  • SatelliteBio had a different challenge, creating the most smooth scroll interaction the struck the right balance between load time, frame rate and image quality. To achieve that, we created several test animations at different resolutions and frame rates to find the goldilocks zone.

Design & Concepting

In today's digital landscape, where attention spans are fleeting, design-centric interactivity is the key to capturing and retaining audience engagement.


Through thoughtful design, I aim to:

  • Elevate Content: Transform ordinary content into extraordinary experiences that resonate with audiences.


  • Inspire Engagement: Encourage active participation and exploration, nurturing a sense of involvement and ownership.


  • Drive Impact: Create experiences that not only captivate but also influence behavior and leave a lasting impression.

International Truck Configurator UI and UX

International Truck Configurator UI and UX

Kodak Nexfinity UI + UX Design

Kodak Nexfinity UI + UX Design

Work Collection

Interactive Design